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Seattle Retail Market Report

4th Quarter 2020

Posted In — Market Research | Market Report

The 4th quarter saw the positive of multiple Covid-19 vaccines be approved, but this was offset by a huge spike in infections and the slow roll-out of vaccinations to people. Covid-19 accelerated market share capture from e-commerce. In the 2nd quarter 2020, E-commerce sales increased 44% while total retail sales declined 3%. With some re-openings and pent up demand, total retail sales increased 7% in the 3rd quarter 2020 but e-commerce still increased 37%. For the full year ending in the 3rd quarter 2020, e-commerce averaged 12% of all retail sales.

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